HARIBO ‘Child inside’


WRITTEN & DIRECTED. Agency: Quiet Storm.

Brief: Haribo brings out the child inside. Idea: To put little kids voices into the mouths of grown-ups.

  • This Haribo campaign was named NO.1 most impactful campaign of the year 2015 then NO.2 2016* by Nielsen’s TV Brand Effect study
  • This campaign has been so successful, it’s been remade in several different languages and has run in The U.S, France, Holland, Denmark, Sweden, Finland, and Spain.
  • Shortlisted at Cannes 2015
  • Shortlisted BTAA craft 2015 & 2016



Directed, Written